Our Mission
We Grow NYC empowers New York City communities through accessible, hands-on education in urban growing and legal cannabis cultivation. We build inclusive learning spaces, deliver workshops through community venues and licensed dispensaries, and create workforce development pathways that lead to economic opportunity. By offering free and affordable programming, we ensure that all New Yorkers, regardless of space, income, or experience, have the knowledge, resources, and support to grow and thrive.

Grow
We Grow NYC connects professionals with the public and to provide direct expertise, support and to cultivate communities.

Educate
Our approach makes healthy home cultivation practices accessible to all.

Empower
We Grow NYC is closing gaps in equitable access and providing the tools that uplift our community.

Our Partners
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Meet The Team
We Grow NYC is a volunteer-led team passionate about growing our own food and medicine. Our mission it to share that knowledge and passion with the world.

Adam Goldner
Executive Director
Adam, a father of three and lifelong New Yorker, is an education leader who founded We Grow NYC to empower public school students and advocate for social change through learning.

Andra F. Roig, Jr.
Project Director
Andra F. Roig, Jr., father of three, is a nonprofit professional with over a decade of experience, committed to uplifting communities through empowerment, creativity, and meaningful connection.

Alex Roig
Treasurer
A lifelong gardener and father of two, I embraced the chance to grow cannabis at home and helped create this platform to share my knowledge and inspire others to experience the joy of growing their own plants.

Willie Alvarez
Director
Willie Alvarez, a Bronx-born creative with over a decade of experience in education, programming, and storytelling, is passionate about sustainability and uses his work to inspire change and support diverse communities.

Steven Thomas
Field Operations Director
Steven Thomas, a dedicated leader, outdoorsman, and family man, brings over 15 years of ironwork experience, combining craftsmanship, problem-solving, and a passion for nature and community in everything he does.




















